During that time period, OAN averaged 14,000 total viewers while Fox News averaged 631,000 viewers. Pew Research Center does not take policy positions. About 90% of the right-wing network's revenue came from a contract with AT&T's TV platforms including DirecTV and U-verse, Reuters reported in October 2021, citing sworn 2020 testimony by an OAN . New York CNN Business . So, its a safer place., Reached for comment, Herring took the opportunity to swipe at Newsmax for filling its on-air roster with former OAN and Fox News personalities. But when Nielsen briefly tracked OAN in spring 2019, it averaged a minuscule 14,000 total daily viewers. Prior to the election, his audience barely registered at Nielsen Ratings, drawing only about 10,000 viewers in the coveted age 25-54 demographic, and just 100,000 viewers overall. Profit from the additional features of your individual account. The survey is weighted to be representative of the U.S. adult population by gender, race, ethnicity, partisan affiliation, education and other categories. "Leading cable news networks in the United States in November 2022, by number of primetime viewers (in thousands)." As a Premium user you get access to the detailed source references and background information about this statistic. . Send us a tip using our annonymous form. And Newsmaxwhich is often just as obsequiously pro-Trump in its commentaryhas pulled back on its wildest election conspiracy theories while hoovering up some of OANs top on-air talent: news anchor Alex Salvi, correspondent Jenn Pellegrino, and reporter Amanda Brilhante. "CNN averaged a devastating 480,000 in total day viewership in October, a whopping 76% drop from January amid the chaotic transition from President Trump to President Biden.". Leading cable news networks in the United States in November 2022, by number of primetime viewers (in thousands) [Graph]. OAN has similar age differences, with those 50 and older more likely to turn to the outlet for political news. Both OAN and Newsmax are more . Fox News is in fourth place in total-day demo viewership for 2021 with 219,000. Trump wrote, A wonderful thing to see!. and the January 6, 2021, Capitol insurrection. Published April 18, 2021 Updated Nov. 3, 2021. . Among Asian Americans surveyed, fewer (29%) said they got political news from Fox in the past week. Believe it or not, since 2010, our household ratings are up 1,171%. The ideal entry-level account for individual users. Two of the years biggest brand overalls were not well received by viewers. Most Nielsen-rated networks can be found here, with the exception of a few channels that are not ad-supported. DirecTV dropped OAN in April 2022 "following a routine internal review," and stopped carrying Newsmax in January. Below are the primetime rankers for broadcast, cable and premium cable networks in 2021, among total viewers (as well as the top 50 list in adults 18-49). Fox News, MSNBC gain viewers from January, while CNN sees losses. That CNN, the first network in the 24-hour news business, reports on the ratings of two of its rivals shows just how important conservative viewers are in the industry. A tally of the years most-watched TV networks seems wildly incomplete in the 2020s without Netflix, Amazon Prime Video, Hulu, Disney Plus or HBO Max in the mix. And about six-in-ten of those who turn to OAN for political news (62%) also said they turned to Newsmax. Leading cable news programs in the United States in November 2022, by total number of viewers (in millions) [Graph]. Internal numbers from Fox News released on Friday show its catastrophic fall from conservative grace as its political shift to the left has become . November 30, 2022. This statistic is not included in your account. To use individual functions (e.g., mark statistics as favourites, set A report suggests it will, Why the Christian flag can fly on this government flagpole, The unique stories and struggles of Latino Muslims. If you do not want us and our partners to use cookies and personal data for these additional purposes, click 'Reject all'. Prime-time viewership at Newsmax the last week of February was 223,000, down from a peak of 495,000 in November, the report said. CNN averaged 1.149 million viewers on Sundays between 4 p.m. and 6 p.m. The Mediaite report: But in the last week of February, Newsmax had lost 51% of its audience in total day since its viewership peaked the week of November 16, 2020, dropping from an average 398,000 viewers in total day to 197,000, and 63% of its viewers in demo, dropping from 93,000 to 34,000. The network was not only No. Collapse of Fox News Viewership Reflects Its Leftward Shift, Newsmax Viewership Gains Force Fox News to Reshuffle Its Programming. A warning to those beneficiaries: Your viewership will remain loyal as long as you remain true to your calling that is, reporting the news without bias or subterfuge. From Election Day through Inauguration Day, when Democrat Joe Biden was sworn in to succeed Trump as president, CNN was the most-watched cable news network in both total viewers (1.8 million) and . Its where weve been. Viewers are finding new homes at Newsmax, OANN, OneNewsNow (ONN), JustTheNews.com and The Christian Post. Also on the rise was TNT (10%) not a sports network per se, but clearly helped by NBA coverage and March Madness. Top 100 Telecasts of 2021: NCIS, Yellowstone, NFL Dominate, as Oscars Fail to Make the Cut. The TV Ratings Guide 911 Lone Star ratings American Auto ratings FBI ratings la brea ratings Night Court ratings Rookie Feds ratings The Rookie ratings The Winchesters ratings Will Trent ratings Tuesday TV Ratings 2/28/23: . ), Besides handing over hours of airtime to Lindell so he can peddle fantasies that Trump is still president, the channel has also used Lindell as a cudgel against Newsmax in an attempt to appeal to pro-Trump viewers. 1 min read. White Americans are also more likely to turn to Newsmax and OAN than Black and Hispanic Americans, though percentages are small overall: 13% and 8% of White Americans said they turned to Newsmax and OAN respectively for political news. Why would Biden side with Republicans? 1 in the field, Thompson said. (Looked at another way, 23% of Newsmax news consumers and 31% of OAN news consumers did not say they got news in the past week from Fox News.). PREVIOUS: May 2021 Ratings: . Last month, the company was sued for defamation by election technology company Smartmatic, which is seeking more than $2 billion in damages in a lawsuit that Fox has asked the court to dismiss. Once again, sports helped: CBS had the Super Bowl, while NBC aired the delayed Summer Olympics and plenty of Sunday Night Football. Also in broadcast, Univision (down 1% in viewers, down 3% in 18-49) and Telemundo (up 3% in viewers, down 3% in 18-49) managed to mostly hold their own. Were not in the tank for anybody. ", Forbes, Leading cable news programs in the United States in November 2022, by total number of viewers (in millions) Statista, https://www.statista.com/statistics/682131/cable-news-program-viewership-usa/ (last visited March 04, 2023), Leading cable news programs in the United States in November 2022, by total number of viewers (in millions) [Graph], Forbes, November 30, 2022. Total Viewers (thousands) ET: FNC: CNN: MSNBC: NEWSMAX: NEWSNATION: 6a: FOX AND FRIENDS: 827: CNN THIS MORNING: 245: MORNING JOE . Even niche pursuits gained, including Golf (+12%) and Tennis (+34%). Outside of pandering to Lindell, who has urged his supporters to boycott Newsmax for settling its Dominion lawsuit, OAN has also played an integral part in Arizona Republicans latest scheme to discredit Bidens victory in the state. In a rough season for ad-supported TV outlets, a few shows managed to stand out amid a landscape of overall declines. Rankings of the most trusted brands in news show that Fox News gained ground in the six months since February 2021, while rival networks CNN and MSNBC both saw declines in trust . An employee of Dominion, another voting-software firm at the center of MAGA conspiracy theories, dropped a defamation suit against Newsmax after the network publicly apologized and confirmed there was no evidence for the baseless claims the channel promoted. Fox News also is pointing to the launch of Gutfeld! There is also some overlap among those who turn to Newsmax and those who turn to OAN. The press will say Newsmax is farther right than Fox News. Changing faces isnt likely to stem the outflow. Chart. The ratings of CNN's "Reliable Sources" plunged to their lowest level of the year this weekend, even as host Brian Stelter continues to dedicate every episode to criticizing the credibility of Fox News. Those differences by education are less pronounced for both Newsmax (ranging from 7% to 11% in the four groups) and OAN (ranging from 4% to 8%). In addition, while about three-in-ten Democrats and those who lean Democratic get political news from Fox, virtually none of them do from Newsmax and OAN, according the survey of 12,045 adults conducted March 8-14 on the Centers American Trends Panel. As CNN reported in December 2020, Newsmax briefly beat Fox in the valuable demographic of 25- to 54-year-olds, when Greg Kelly Reports bested The Story with Martha MacCallum on a Monday night. Discover what U.S. audiences are watchingwhere, when, and how often to determine how to best allocate advertising spend . Fully 77% of U.S. adults who got news from Newsmax in the past week also said they got news from Fox News. Ninety-seven percent of Fox News Republicans approved of Trumps performance as president, compared to 78% of other Republicans. Even absent schadenfreude, it seems a particularly good time to be Christopher Ruddy. A small, independent cabler that began life as the religious PTL Network, the network later morphed into Inspiration before eventually settling into INSP, now with a core focus on Westerns. Chart. Forbes. In total day, Fox News averaged 1.17 million in total viewers, down 35%; MSNBC posted 763,000, down 37% and CNN was at 580,000, down 49%. According to insidersincluding current Newsmax stafferswho spoke with The Daily Beast, the uptick in OAN staffers abandoning ship can be chalked up to the networks minuscule ratings, its lower pay, and the fact that Newsmax is only ever-so-slightly less toxic in its diehard MAGA politics. Newsmax and OAN, in turn, are more likely to attract certain demographic groups than others, with some groups aligning with the audience composition of Fox News and others diverging from it. 1 in cable news in total day viewership with that demographic, on which most ad sales are made, it was also the top-ranked network on all of cable TV when measuring . Heres something you just dont see any more: Not one, but two broadcast networks managed not to decline vs. 2020. Newsmax and OAN would like to unseat Fox as the king of cable news, but will they become Trump TV in the process? As a matter of fact, NBC ended 2021 up 9% in total viewers and up 7% in adults 18-49, while CBS was flat in viewers and up 1% in 18-49. It conducts public opinion polling, demographic research, media content analysis and other empirical social science research. REACHING THE RIGHT: One America News has become a favorite of former President Trump and his supporters. Accessed March 04, 2023. https://www.statista.com/statistics/373814/cable-news-network-viewership-usa/, Forbes.